{"title":"Main collection","description":"","products":[{"product_id":"family-photo-book-premium-quality-keepsake-made-easy","title":"Family Photo Book - Premium Quality Keepsake","description":"\u003cdiv\u003e\n\u003cp\u003eYou’re probably snapping dozens of family photos a day – and hopefully getting in the frame too. But chances are, those memories are sitting on your camera roll with no time to turn them into something special. This gift makes it quick and easy to create a premium-quality photo book filled with your favourite moments – all from your phone, even while you're in bed.\u003c\/p\u003e\n\u003cp\u003eAnd don’t worry - you don’t need to make the book right away. You’ve got twelve months to redeem after the order date, so no problem if you’re still snapping memories to put in your book.\u003c\/p\u003e\n\u003cspan style=\"text-decoration: underline;\"\u003eWhich voucher should I go for?\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003eWhen you build your photo book, there are options for size, paper, number of pages and more - so there's no one-size-fits-all photo book. Here's an example of what you could get for each voucher amount.\u003cbr\u003e\u003cbr\u003e\n\u003cp style=\"margin-top: 0rem; font-weight: bold;\"\u003e£30 voucher\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"margin-top: 0rem; font-style: italic;\"\u003eSmall Square Hardcover Photo Book with Classic or Matte Paper\u003cbr\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 1rem;\"\u003e\n\u003cli\u003eSmaller photo book that fits perfectly on a bedside table\u003c\/li\u003e\n\u003cli\u003ePerfect for featuring one photo per page\u003c\/li\u003e\n\u003cli\u003eAdd up to 202 pages\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top: 0rem; font-weight: bold;\"\u003e£60 voucher\u003c\/p\u003e\n\u003cp style=\"margin-top: 0rem; font-style: italic;\"\u003eStandard Landscape Lay-Flat Hardcover Photo Book \u003cbr\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 1rem;\"\u003e\n\u003cli\u003eMedium-sized photo book\u003c\/li\u003e\n\u003cli\u003eAvailable with lay-flat binding and premium photographic paper\u003c\/li\u003e\n\u003cli\u003ePerfect for featuring family photos across a double page spread\u003c\/li\u003e\n\u003cli\u003eAdd gold, rose gold, silver or gloss highlights to photo book cover\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top: 0rem; font-weight: bold;\"\u003e£100 voucher\u003cbr\u003e\u003c\/p\u003e\n\u003cp style=\"margin-top: 0rem; font-style: italic;\"\u003eLarge Square Lay-Flat Hardcover Photo Book \u003cbr\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 1rem;\"\u003e\n\u003cli\u003eBeautiful as a coffee table photo book\u003c\/li\u003e\n\u003cli\u003eAvailable with lay-flat binding and premium photographic paper\u003c\/li\u003e\n\u003cli\u003ePerfect for featuring a mixture of portrait and landscape images\u003c\/li\u003e\n\u003cli\u003eAdd gold, rose gold, silver or gloss highlights to photo book cover\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"MumBloom","offers":[{"title":"£30 voucher","offer_id":55230123868547,"sku":null,"price":30.0,"currency_code":"GBP","in_stock":true},{"title":"£60 voucher","offer_id":55230123901315,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"£100 voucher","offer_id":55230123934083,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/25_87df561d-63e7-44b8-9c26-9da24496740c.png?v=1772839559"},{"product_id":"custom-mum-baby-illustration","title":"Bespoke Mum \u0026 Child Illustration","description":"\u003cdiv\u003e\n\u003cp\u003eThere are so many fleeting moments in early motherhood — the quiet feeds, the cuddles, the way your little one melts into your chest. 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You can choose A4 or A3, framed or unframed — and the final original artwork is delivered to your door.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MumBloom","offers":[{"title":"A4 unframed","offer_id":55248039739779,"sku":null,"price":90.0,"currency_code":"GBP","in_stock":true},{"title":"A4 framed","offer_id":55248039772547,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true},{"title":"A3 unframed","offer_id":55248039805315,"sku":null,"price":100.0,"currency_code":"GBP","in_stock":true},{"title":"A3 framed","offer_id":55248039838083,"sku":null,"price":110.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/30.png?v=1772839545"},{"product_id":"mum-baby-course-6-sessions-with-postnatal-and-womens-health-experts-copy","title":"Custom engraved disc pendant necklace in sterling silver","description":"\u003cdiv\u003e\n\u003cp\u003eWant to take a bit of your family with you everywhere you go? This is the most beautiful, understated way to do that.\u003c\/p\u003e\n\u003cp\u003eKatie crafts these pendants by hand from 925 sterling silver from her workshop in Berkhamsted. Choose from her different size and shape options and the engraving of your choice to create a piece of jewellery that is yours and yours alone.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MumBloom","offers":[{"title":"12mm diameter pendant on 18\" chain","offer_id":55384633278851,"sku":null,"price":95.0,"currency_code":"GBP","in_stock":true},{"title":"15mm diameter pendant on 18\" chain","offer_id":55384633311619,"sku":null,"price":99.0,"currency_code":"GBP","in_stock":true},{"title":"12mm diameter pendant on 18\" chain with letter charm","offer_id":55386631143811,"sku":null,"price":110.0,"currency_code":"GBP","in_stock":true},{"title":"15mm diameter pendant on 18\" chain with letter charm","offer_id":55386631176579,"sku":null,"price":114.0,"currency_code":"GBP","in_stock":true},{"title":"12mm diameter pendant on 18\" chain with star sign charm","offer_id":55386631209347,"sku":null,"price":105.0,"currency_code":"GBP","in_stock":true},{"title":"15mm diameter pendant on 18\" chain with star sign charm","offer_id":55386631242115,"sku":null,"price":109.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/3_797de6cc-4dab-4a1f-a788-32a8d3b478df.png?v=1772839453"},{"product_id":"custom-engraved-disc-pendant-necklace-in-sterling-silver-copy","title":"Custom-made engraved geometric initial pendant necklace in sterling silver","description":"\u003cdiv\u003e\n\u003cp\u003eWant to take a bit of your family with you everywhere you go? 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Choose from her different size and shape options and the engraving of your choice to create a piece of jewellery that is yours and yours alone.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MumBloom","offers":[{"title":"A (round)","offer_id":55387198357891,"sku":"","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"B (long)","offer_id":55387198390659,"sku":"","price":155.0,"currency_code":"GBP","in_stock":true},{"title":"C (mini)","offer_id":55387198423427,"sku":"","price":135.0,"currency_code":"GBP","in_stock":true},{"title":"A (round) with letter charm","offer_id":55387198456195,"sku":"","price":170.0,"currency_code":"GBP","in_stock":true},{"title":"B (long) with letter charm","offer_id":55387198488963,"sku":"","price":170.0,"currency_code":"GBP","in_stock":true},{"title":"C (mini) with letter charm","offer_id":55387198521731,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"A (round) with star sign charm","offer_id":55387286798723,"sku":"","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"B (long) with star sign charm","offer_id":55387286831491,"sku":"","price":165.0,"currency_code":"GBP","in_stock":true},{"title":"C (mini) with star sign charm","offer_id":55387286864259,"sku":"","price":145.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/13_ffa8d1dc-7998-460f-b29b-a984f07efef8.png?v=1772839484"},{"product_id":"memobottle-a5-750ml","title":"Memobottle - A5 (750ml)","description":"\u003cdiv class=\"lam-product-description\"\u003e\n\u003cp\u003e\u003cspan\u003eThe A5 memobottle is built for effortless all day hydration, thanks to its extra large capacity and space-saving form. \u2028\u2028\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts paper-inspired design allows for a Tetris style fit in your bag, flat against your books, laptop and more.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBPA and BPS Free\u003cbr\u003e\u003c\/strong\u003eMade from Tritan plastic. Experience glass-like clarity in a lightweight, shatterproof and safe material.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEasy to Clean\u003c\/strong\u003e\u003cbr\u003eSimply clean with hot water, and soap or a dash of vinegar. Bottle Cleaning Tablets are also available for an extra deep clean.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHot Water and Freezer Safe\u003cbr\u003e\u003c\/strong\u003eThe memobottle can handle both hot and cold temperatures.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStainless Steel Lid\u003cbr\u003e\u003c\/strong\u003eAll memobottles feature a premium Stainless Steel lid for a truly elevated style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions\u003cbr\u003e\u003c\/strong\u003e243 x 148 x 30 mm\u003cbr\u003e9.6 x 5.8 x 1.2 in\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003cbr\u003e\u003c\/strong\u003e6 ounces \/ 170 grams\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVolume\u003cbr\u003e\u003c\/strong\u003e25 fl oz \/ 750 ml\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEvery memo bottle comes with a 2-year warranty.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MumBloom","offers":[{"title":"Default Title","offer_id":56221800137091,"sku":null,"price":33.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/FullSizeRender_d924899d-689c-4ee8-9074-e286667b930d.jpg?v=1755029558"},{"product_id":"memobottle-a6-375ml","title":"Memobottle - A6 (375ml)","description":"\u003cdiv class=\"lam-product-description\"\u003e\n\u003cdiv class=\"lam-product-description\"\u003e\n\u003cp\u003eThe A6 memobottle™ is the perfect daily companion, \u2028easily fitting in your pocket, handbag or backpack.\u003cbr\u003e\u003cbr\u003e\u2028Thanks to its compact size, and paper-inspired design, \u2028the A6 memobottle™ will keep you hydrated everywhere and anywhere you go.\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003carticle class=\"lam-product-optiongroup\"\u003e\u003c\/article\u003e\n\u003cp\u003e\u003cstrong\u003eBPA and BPS Free | \u003c\/strong\u003eMade from Tritan plastic. 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This one holds an impressive 375ml despite being flat.\u003c\/li\u003e\n\u003cli\u003eBudi earplugs, a staple for overstimulated mums to help take the edge off without totally blocking every noise (however much you might like that)\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eA gorgeous gift that mums will use again and again and again.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"MumBloom","offers":[{"title":"Essential mum box","offer_id":56268428968323,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/IMG-9399.png?v=1755637323"},{"product_id":"matrescence","title":"Matrescence","description":"\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan class=\"a-text-bold\"\u003e*A \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew Yorker,\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew Statesman \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eand \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eDaily Mail \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eBOOK OF THE YEAR*\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDuring pregnancy, childbirth, and early motherhood, women undergo a far-reaching physiological, psychological and social metamorphosis.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThere is no other time in a human's life course that entails such dramatic change-other than adolescence. And yet this life-altering transition has been sorely neglected by science, medicine and philosophy. Its seismic effects go largely unrepresented across literature and the arts. Speaking about motherhood as anything other than a pastel-hued dream remains, for the most part, taboo.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIn this ground-breaking, deeply personal investigation, acclaimed journalist and author Lucy Jones brings to light the emerging concept of 'matrescence'. Drawing on new research across various fields - neuroscience and evolutionary biology; psychoanalysis and existential therapy; sociology, economics and ecology - Jones shows how the changes in the maternal mind, brain and body are far more profound, wild and enduring than we have been led to believe. She reveals the dangerous consequences of our neglect of the maternal experience and interrogates the patriarchal and capitalist systems that have created the untenable situation mothers face today.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"MumBloom","offers":[{"title":"Default Title","offer_id":56298457956739,"sku":null,"price":11.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/0EB6D5FC-D984-4BA2-B423-211077579458.jpg?v=1756101521"},{"product_id":"motherland","title":"Motherkind","description":"\u003cp\u003e\u003cspan\u003eModern motherhood is insane. We’re expected to parent perfectly, bounce back, enjoy every moment, forge ahead at work and keep smiling through all the endless expectations – all whilst forgetting about ourselves.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBased on years of research, proven transformational coaching tools, world-leading expertise from hundreds of podcast guests such as Dr Gabor Mate Philippa Perry and Dr Becky Kennedy and real-life stories from the Motherkind community, this validating, judgement-free book will help you to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eUnderstand the pressures of modern motherhood, and why you’re \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003enot\u003c\/span\u003e\u003cspan\u003e failing\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eSupport yourself through the daily ups and downs\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eChange your relationship with guilt, and finally feel good enough\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHandle your challenging emotions and reactions in a new way\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eLearn why ‘self-care’ doesn’t work – and what does\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eDitch the idea of ‘balance’ and embrace boundaries instead\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis empowering book will give you the tools you need to thrive in modern motherhood and become your happiest self – for yourself and your children.\u003c\/span\u003e\u003c\/p\u003e","brand":"MumBloom","offers":[{"title":"Default Title","offer_id":56298459267459,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0909\/6167\/4627\/files\/DB7256AA-DABC-4D4F-8F3C-9BE60E2B6833.png?v=1756101588"},{"product_id":"maternity-service","title":"Maternity Service","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eWhen Emma Barnett began her second maternity leave, she realized that, despite having been there before, as soon as her first leave finished the rose-tinted lenses had descended and she immediately forgot what the experience was \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eactually\u003c\/span\u003e\u003cspan\u003e like when you’re in it. This collective forgetting, which leads to well-meaning comments such as ‘enjoy every minute’ and ‘treasure this special time’, is doing a disservice to women, leaving them unprepared for the more complicated reality of what it means to be on maternity \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eservice\u003c\/span\u003e\u003cspan\u003e.\u003cbr\u003e\u003cbr\u003eIn this warmly reassuring, refreshingly honest book, Emma sets out to capture this reality, in real time while on her latest tour of duty\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003e. \u003c\/span\u003e\u003cspan\u003eShe isn’t offering advice on sleep-training or weaning or helping your baby reach milestones. 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